Business Model Canvas

for Iryna Khandoniak — bridging Marketing Strategy & Front-end Development

Key Partners

• Creative agencies
• Designers & photographers
• Developers & freelancers
• Hosting providers
• Influencers & collaborators

Key Activities

• Market research & planning
• UX/UI design & prototyping
• Front-end coding (HTML, CSS, JS)
• Campaign development
• Photography & editing
• Social media strategy

Value Propositions

• Smart blend of marketing & design
• Fast, responsive websites
• Consistent brand storytelling
• Visual and strategic coherence
• Affordable creative solutions

Customer Relationships

• Friendly onboarding
• Transparent communication
• Ongoing updates & feedback
• After-launch support
• Long-term partnerships

Channels

• Portfolio website
• Instagram & LinkedIn
• Email & networking events
• Word of mouth
• Partner referrals

Key Resources

• Camera & editing tools
• Development software
• Portfolio & case studies
• Creative network
• Time & expertise

Customer Segments

• Start-ups & small businesses
• Creatives & freelancers
• E-commerce brands
• Event organisers
• Digital agencies

Cost Structure

• Software subscriptions
• Hosting & domains
• Marketing & ads
• Equipment & travel
• Taxes & outsourcing

Revenue Streams

• Project fees
• Retainer packages
• Content creation
• Website maintenance
• Templates / presets

Iryna’s dual path — strategic marketer & front-end developer.